Innovium was founded on the principle that everyone can and should understand all aspects of their business. With guidance, discipline, and strategy ANY business can succeed!


To be a trailblazer in business strategy by taking an intrapreneurial approach, in order to assist business owners in strategy development and overall understanding of their unique business value.


To aid business owners in understanding the unique value of their business in order to develop a better business ecosystem.

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Hi, I'm Demetria Horton, MBA

President, Innovium Strategy Consulting

Demetria Horton is a graduate of The University of North Alabama in Florence, AL, where she received a bachelor’s degree in Entrepreneurship. After graduation, Demetria moved to Huntsville, Al where she obtained her MBA from Alabama A&M University. She has held positions as a Manager for a Non-profit, Senior Area Manager for Global Team Staffing, and Operations Manager for Face to Face Marketing.


Demetria is skilled at data analysis, strategic planning, website design, intermediate coding, SEO optimization, graphics design, copy writing, and communication strategy. Demetria and her team have extensive experience developing marketing collateral for clients that reflect the voice of each client while maintaining a clear focus on attracting each client’s top tier audience(s). Demetria’s professional skill set also includes proficiency in content creation, color theory, slide deck and presentation, all with a keen focus on capturing the voice of each individual client. 


In addition, our ambitious president is a budding member of the small business community here in North Alabama. She is an active member of MBA Association and serves as the historian. Demetria sits on the board for the the R.I.S.E. group as Program Chair and AUM Foundation fundraiser as the Marketing Chair.


Don't just take our word for it...

Read What Our Clients Say About Us

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Organized and Efficient

"Before Innovium I had no idea there was a difference between a marketing strategy and a branding strategy. Now I feel confident in my business and have set standards that have increased profits by over 100% in some areas.

Greg M.

Global Team Staffing

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Let’s Start Working Together!